On 22^nd March I had the great pleasure of meeting a delegation of 15 Chinese publishers from the largest publisher in China, the China Publishing Group, and presented a two-hour session to them on academic publishing in the UK and, more specifically, the university-based open access publishing model forged by UCL Press.

CPG, which was ranked no.14 in the 2014 Top 50 Global Publishing Groups, has been in the Top 30 of Chinese Cultural Enterprises for six consecutive years, and owns 40 individual publishing companies and imprints which produce over 10,000 titles per year. Importantly, it concludes licensing agreements with overseas publishers for over 1,000 books and journals per year, and comprises China’s biggest publications import and export enterprise, importing and exporting over 200,000 titles every year. CPG also owns 28 overseas publishing houses and bookshops.

The publishers I met reflected the wide range of publishing that takes place in the CPG family – scholarly, children’s, poetry, encyclopedias, and art and architecture to name just a few. The delegates were in England as part of a three-week training programme during which they met publishers, wholesalers, PR agencies and others in the publishing industry, to gain greater insights into the possibilities for doing business with publishers in the UK, and their trip also included attendance at the London Book Fair, who had organized their training programme.

I was joined during the session by one of UCL Press’s authors, Dr Gabriel Moshenska, Senior Lecturer in the UCL Institute of Archaeology, whose textbook, Key Concepts in Public Archaeology, has just been published by UCL Press. Gabe explained from an author’s point of view why open access publishing is so important i.e. the ability to communicate his ideas to a wide global readership, and why open access textbooks in particular are increasingly important for supporting the student experience and for making UCL teaching resources available globally, thereby raising the profile of UCL teaching and research. We demonstrated UCL Press’s online publishing platform, which features scholarly functionalities such as highlighting, making notes, saving personalised copies of books, sharing and citation. The CPG publisher for fine art books was particularly interested in the subject of public archaeology, a field that was pioneered at UCL and has been taught here for twenty years. There is growing international interest in public archaeology in countries such as the US, Australia, Italy, Sweden and China. We were able to tell the delegates about UCL’s global standing, particularly in subjects such as archaeology, architecture and education.

The publishers asked a range of perceptive questions about the Press’s model, for example, could a particularly successful OA book raise an author’s profile to the extent that they decide to publish elsewhere with a commercial publisher, and how the endeavour is financed.

In China, open access does exist for journals but not yet for books. Print books are in any case sold at a very low price, between £2.50 and £3.50 typically, and, according to one of the publishers who works for CPG’s academic imprint, scholarly monographs can sell in relatively large numbers ie 4000-5000 copies, so the scholarly publishing model in China does not suffer from the same degree of problems as the Western one. One particular barrier in China to open access for monographs is a culture in which free things are not trusted to be of good quality. And as in the UK and US, publisher brand prestige is hugely important.

In order for UCL Press to make its books available in China in Chinese, it will need to arrange licensing deals between a Chinese publisher and the author, for the Chinese publisher to translate and sell the work in China, which is the usual way books are licensed to foreign-language publishers. UCL Press has had expressions of interest in some of its books from Chinese publishers and as our publishing programme continues to expand, this interest is likely to grow. While we would ideally like our books to be published open access around the world, we recognize that the OA model for books is not yet widely enough developed and therefore we accept that a commercial model for making the books available in other languages can be the only available route. This is with the notable exception of books in our social media series, Why We Post, which the WWP project has undertaken to translate into all eight languages of the project. These will be published by UCL Press as open access, with the exception perhaps of the two Chinese titles, Social Media in Industrial China and Social Media in Rural China, for which there is strong interest from Chinese publishers who are unlikely to agree to publication of a simultaneous OA Chinese version.

UCL Press will of course always make the English language version of our books available as open access to a global audience, something the publishers from CPG did not think would be a barrier to Chinese publication. All in all, it was a fascinating couple of hours exchanging ideas and information about different publishing models. The Beijing Book Fair beckons!

The London Book Fair is one of the highlights of the year for many publishers from all over the world, and is one of two key annual publisher trade fairs, along with the Frankfurt Book Fair held in October every year. This year, there were 1,577 exhibitors from 57 countries, showing their books and services and meeting with their business partners. For many publishers at the Fair, selling rights to publishers in other countries is the main purpose. UCL Press had a stand this year on the IPG (Independent Publishers’ Guild) collective stand, and all UCL Press staff spent two or three days at the Fair, having meetings and attending seminars.

Altogether we had over 40 meetings over the three days, Lara took part in two panel sessions in The Faculty area (one on the Academic Book of the Future project, and one with Ingenta and Wiley on how to reach readers in a world of overwhelming content), and Press staff attended several seminars relevant to their roles. Our meetings were with existing partners and suppliers, freelance editors and designers, our counterparts at other university presses, as well as potential new suppliers and partners. We also had chance meetings with many others who saw our stand and came to talk to us – booksellers, sales representatives, editors etc. Even before the Fair, a number of meetings had already taken place with people who were in town for the Fair – Jaimee (UCL Press Managing Editor) met up with the Managing Editors and Production Managers of other university presses, a regular twice-yearly meet up for sharing knowledge, and Lara met up with the Association of American University Presses Director who are helping the Press with a number of interesting projects.

At such a critical point in UCL Press’s development, when we are in the process of appointing a North American distributor, developing a new website, expanding to 50 books a year, planning a major conference for university presses in 2018 (University Press Redux 2018), participating in a European OA infrastructure project (OPERAS), developing publishing services for other institutions and reviewing journal publishing models, the Fair was the perfect opportunity to advance all these projects with key people and potential new partners in one intensive block. It also enhances visibility for the Press via the stand, appearances on discussion panels, and articles and interviews by staff links.

We were also very proud to see the UCL Publishing Studies MA students launching the magazine element of their new student journal, Interscript, which is hosted on UCL Press’s OA student journal platform. With plenty of social media promotion, publicity at the Fair and a launch at the Association of Publishing Educators’ stand, it has got off to a very promising start. It’s inspiring to see the publishers of the future in action.

Altogether, the Fair provides a very exciting and collegial environment. As ever after the Fair, I have come away feeling that I have learnt a great deal, forged new relationships and been inspired by the sheer creativity and commitment of my fellow publishers.

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Open Access Monographs: Current UK University Press Landscape by Lara Speicher

UCL Press was thrilled to win the UCL Brand Ambassador award at the UCL professional services awards yesterday. The award was made for the global reach UCL Press’s books and journals have achieved, with download figures now close to 200,000 in over 200 countries since its launch in June 2015.

When UCL Press launched, it was the first university press to set up from scratch with an Open Access model. As such, it was a brave step, and since such a venture had never been attempted before in the UK, it was hard to predict the outcome. The idea for the Press was that of Dr Paul Ayris, Pro Vice Provost, UCL Library Services, a leader in OA advocacy for many years, and the Press was the flagship addition to strong OA services and policies already established at UCL.

From the outset, the reaction at UCL to the Press has been unfailingly positive: authors have submitted proposals in the hundreds, many of them already committed Open Access advocates with few other OA options for publishing their monographs. For those early adopters, and for the Senior Management team at UCL who supported the setting up of the Press, their belief is now paying dividends, as research published by UCL Press reaches a huge global audience. Many of those reading UCL Press’s books would not be able to access a print version, either because they would be unaffordable to individuals or to local universities, or simply because print book distribution to many countries around the world is severely limited or indeed non-existent.

UCL is committed to being a force for good and enlightenment in the world, and ensuring that the products of its research are made as widely available as possible helps to support that commitment. UCL Press is excited to be contributing to the institution’s global presence, and proud that its books and authors are acting as UCL Brand Ambassadors worldwide.

I would personally like to thank the whole UCL Press team, our wonderful authors, David Price, Paul Ayris and Martin Moyle for their unfailing support and encouragement, our colleagues in Library Services, and our colleagues around UCL who support us – all of them make this happen.

Last week Lara Speicher (Publishing Manager, UCL Press) and I presented a session at the British Library on UCL Press and its new online BOOC platform as part of the second Academic Book Week (23-28 January 2017). Our presentation consisted of an overview of UCL Press followed by an introduction to our new online publication platform, BOOC (to be launched in February 2017).  BOOC stands for Books as Open Online Content, and the format consists of a living book that is hosted on a browser-based platform. Material includes traditional content such as reports and presentations alongside non-traditional genres such as videos, presentations, blogs and Storifys. The first project to be published on BOOC is content from the Academic Book of the Future research project, (a project funded by the AHRC and British Library and run by academics at UCL and King’s College London to investigate the future of the academic book) and the pieces included are peer reviewed contributions from industry professionals and academics involved in the project. Content can be added to the platform over time rather than in one go allowing for an ongoing, dynamic evolution.

The audience at our talk was made up of librarians, academics, booksellers and other people invested in the academic book. There was genuine interest in the UCL Press model and we received some questions about funding and how academics had reacted to us within the institution.  It was great to show the impact UCL Press has achieved in terms of download figures and number of countries reached since launching in June 2015.  There was also real engagement from the audience about BOOC. Questions that came up included: how does copyright deposit work with something like BOOC? How are BOOC articles cited? What license does BOOC use? Does BOOC have an ISBN?  Is BOOC actually a book or is it just a collection of articles? The latter question feeds directly into the debates that were core to the Academic Book of the Future project – these questions still need to be answered. How do we define an academic book? Is a book a stable thing? What about new editions? Editors of BOOC, Dr Samantha Rayner and Rebecca Lyons were on hand to talk about this. They also discussed the process of curating the material for BOOC and their role as a quality checkpoint along the way. We also gave a demo of BOOC and got very useful feedback from the audience. Most people seemed to admire the clean, simple layout of the site. We had some questions about the searchability functions of BOOC and whether content tagging could be used so that users could click on a keyword and be taken to content on that subject. Others said a bookmarking tool would be useful. We will feedback on this to our digital developer. The beauty of BOOC is that improvements can be made over time. We were pleased with the interesting discussion our talk sparked and look forward to following the continued debates about the future of the academic book!

UCL Press and Academic Book of the Future are delighted to invite you to an event at the British Library to celebrate the publication of the Academic Book of the Future BOOC during Academic Book week. To register, please visit: http://bit.ly/2jFfLvm

UCL Press launched in June 2015, and it makes all its scholarly books and journals available freely online in open access form, as well as in print. Since it launched, it has published 30 books and 5 journals and its books and journals have reached more than 180,000 readers in over 190 countries around the world. As well as traditional monographs, UCL Press publishes innovative digital research on a browser-based platform, featuring articles and chapters of different lengths, different formats (blog, video, audio), and which are added over time – and so the BOOC was born (Books as Open Online Content). The first book in this format features the research outputs from the Academic Book of the Future project, an AHRC/British Library funded project led by researchers at UCL and Kings College London.

The UCL Press team will be available to:

• Demonstrate BOOC live:

• Answer questions about its open access model – or anything else about its publishing activity

• Show its books

• Present its new publishing services model for other institutions who wish to set up their own

• Presentation

A presentation about UCL Press will take place at 11 – 11.15, followed by a Q&A session.

To register, please visit: http://bit.ly/2jFfLvm

Last week I attended the 5th International Summit of the Book, held this year in Limerick. The Summit of the Book conference was initiated in 2012 by the Library of Congress, Washington, as an ‘annual global meeting to discuss and promote the book as a crucial format for conveying societies’ scholarship and culture’.

Speakers came from HEI and national libraries all over the world and included the Director of the Library of Alexandria, the Chief of Library Services at the UN office in Geneva, the Director of Scholarly and Educational Programs at the Library of Congress, the President of the African Library and Information Association, the Director of the National Library of Ireland, the President of LIBER, the Head of the European Library, and the Chair of IFLA’s Freedom of Access to Information Committee.

Along with many short presentations of case studies of practices and initiatives at libraries around the world, including the use of special collections for teaching, common reader programmes, the possibilities of digitization, and managing university libraries in different languages and cultures, the conference offered a global insight into the changes and challenges for libraries everywhere, some common to all and others particular to a country or circumstance.

I gave a presentation on the open access publishing model adopted by UCL Press, and the growing trend for libraries to set up their own open access publishing service. I described the global reach achieved by the Press’s books and journals since launching in June 2015 (getting on for 80,000 now) and the benefits that can accrue to an institution through making its research freely available to all. I hope that our experience might serve as an inspiration to other institutions of the transformative potential of having an open access press.

Although the Why We Post project is primarily an attempt to study the use and consequences of social media, there were other broader aims. Particularly, the hope that the project would show that while the discipline of anthropology might have originally developed for the study of tribal peoples or ethnic minorities, it is also the most effective means of understanding a global, contemporary and highly dynamic phenomenon such as social media. This would be an especially important message for the largest population of the world, China, where anthropology retains a rather conservative position within the university systems and there is a real chance that it will not survive let alone take its proper position as an effective and vanguard approach to the contemporary world.

As it happens, it is hard to think of two more effective means of making this point than our two books on social media in China. In particular, Tom McDonald’s study in rural China has a consistent narrative about how even such small rural towns are actually thoroughly imbued with digital transformations and tend to have better connectivity today than the village he comes from in Yorkshire. It is a still clearer point for Xinyuan Wang who effectively demolishes most stereotypes about Chinese society – for example the commitment to education and kin – by showing the distinctive nature of not some small exception, but the 250 million Chinese represented by her study of new factory workers. The comparison between these two books, Social Media in Rural China and Social Media in Industrial China, showcases the diversity of contemporary Chinese society and how can we better grasp the nuance and depth of a changing society through a contextualised understanding of the evolving nature of Chinese social media.

To share our findings we organised a trip to four major centres (Hong Kong, Guangzhou, Beijing, and Shanghai) and nine separate institutions. At a major anthropology and sociology department such as in Hong Kong University, Sun Ya-sen University in Guangzhou, and the Chinese Academy of Social Science in Beijing we could highlight our key point about this potential for anthropology itself in working with dynamic and shifting new media. But it was equally important to talk to Communication Departments such as at the Baptist University of Hong Kong, the Chinese University of Hong Kong, and the Communication University of China in Beijing so that students in that discipline were exposed to the potentials of ethnographic fieldwork. Our audiences ranged from arts and humanities at NYU in Shanghai, to philosophy students in Fudan University of Shanghai. We also visited the People’s Press who had published Xinyuan’s translation of the Digital Anthropology book and where I realised that my fellow authors included both the present and all the past presidents of China.

We carried out a live online book launch from Hong Kong (which you can watch again here) and opened an exhibition about the project at Hong Kong University where Tom now teaches. We also made sure that all the films on the Chinese version of our website were stored on UCL servers, rather than on YouTube which is blocked in China, so that students in mainland China could access them. Our trip attracted interest from Chinese local media including two of the largest Chinese online news agents, PengPai news and Tencent News, as well as the most popular English TV channel in Shanghai, Shanghai ICS, helping our message to reach more than ten thousand Chinese people within a few days.

On a more personal level there were two striking responses. One was the delight of audiences when they realised that Tom would be lecturing in Chinese which was important to convince them that he could be an effective fieldworker in China. The other was the way young female students were clearly inspired by the elegant and articulate but also poignant presentation by Xinyuan and they made clear that they didn’t just want to emulate our way of working, but saw her as a model for what women in China could become in the future.

This post, by Daniel Miller, originally appeared on the Global Social Media Impact Study blog and is reposted with permission.

The UCL Open Access Team and UCL Press would like to invite all UCL staff to a drop-in session to find out more about open access options and support available at UCL.

Find out more and register your interest at uclopenaccess2016.eventbrite.co.uk

15:00-16.45 Drop-in Session

Drop in to meet the Open Access Team and UCL Press to learn more about the HEFCE mandate for REF2020 and publishing with UCL Press, the UK’s first fully open access university press.

Staff from UCL Open Access and UCL Press will be on hand to show you:

• How to upload your paper to RPS for REF open access
• The process of applying to have gold APCs paid for by the UCL OA funding
• How to promote your book/journal via social media
• The submissions process to publish a book with UCL Press
• Display of UCL Press books published so far

16.45-17:00

Presentation for the 10 millionth download from UCL Discovery to Professor Daniel Miller (UCL Anthropology).

17:00-18.30 Speakers and book launch / drinks reception

Speakers

• Andrew Morris, Honorary Fellow at UCL IOE, and author of Why Icebergs Float: Explaining Science in Everyday Life.
• Nicholas Gold, Senior Lecturer, Department of Computer Science

Find out more about the impact of open access publishing on the careers of guest speakers, and about UCL’s leadership in the open access arena.

Join UCL Press for the launch of Why Icebergs Float: Explaining Science in Everyday Life, a brand new open access book that explains how science can solve life’s mysteries. 

The Gregynog Colloquium is the annual residential conference of WHELF (Wales Higher Education Libraries Forum) and HEWIT (Higher Education Wales Information Technology) where Welsh HE librarians and IT specialists gather to share knowledge and ideas and to hear about new initiatives from other institutions. Drawing around 188 colleagues annually from Welsh HE libraries, the Gregynog Colloquium is held in the stunning location of Gregynog Hall in Powys, a 750-acre estate and national nature reserve with a fascinating cultural history, including its own private press. Gregynog is being established as an independent charitable trust to safeguard the important academic and cultural heritage of Gregynog under a University of Wales initiative, with support from the Gwendoline and Margaret Davies Charity, the sisters who owned Gregynog in the 20^th century and established its cultural initiatives. It is used throughout the year for residential courses for students of Welsh universities. I was invited to speak about the work of UCL Press, and about the general increase in new open access university presses being established within libraries, both in the UK and abroad.

The Hall was rebuilt in the 19th century by the Sudeley family who were pioneers in the use of concrete as a building material. The Sudeleys owned the Gregynog Estate at the time but their primary seat was in Toddington in Gloucestershire. The innovative use of concrete can be seen throughout the building. The banisters are a particular achievement: I must admit, I don’t normally pay particular attention banisters, but these are worth a mention. Rather than being a traditional wooden handrail, the banisters at Gregynog are actually a handrail shaped groove in the wall, molded out of concrete.

After several hundred years of private ownership, in 1913 a huge estate sale saw Gregynog’s farms, cottages and woodlands sold off, many to their tenants. Gregynog Hall might have been demolished had not the wealthy Davies sisters acquired it in 1920 to become the headquarters of their enterprise to bring art, music and creative skills to the people of Wales in the aftermath of the First World War. For twenty years the house was full of music, fine furniture and ceramics, hand-printed books from the Gregynog Press and, most extraordinary of all, the sisters’ collection of paintings by artists such as Monet, Cezanne and Van Gogh. Leading lights, such as George Bernard Shaw and Gustav Holst visited during these years for musical concerts – or simply to enjoy the beautiful gardens and woodland walks. At the end of the 1950s, after wartime use as a Red Cross convalescent home, Gregynog was bequeathed to the University of Wales as a conference centre. It welcomed its first students in 1963 and they’ve been coming ever since. The Gregynog Press, a private press founded by the sisters, printed the works of many rising stars in the world of illustration during its years of operation, and is still running to this day.

The Hall is still home to stunning artefacts and works of art. One of the original printing presses used by the Gregynog Press is on display in the Hall, as are works by many of the most famous artists who contributed works to the Press in its heyday in the 1920s and 1930s – Agnes Miller Parker, Blair Hughes-Stanton, David Jones and Gertrude Hermes. The Davies sisters’ works of art are on display in their drawing room where the drinks reception was held during the conference. It is a place that feels slightly lost in time, where an Agatha Christie murder mystery would not be out of place. The Davies sisters’ library is still in situ, and contains a collection of books that anyone interested in the arts and humanities would be proud to own – not necessarily because of the rarity of the books in the collection but because of the breadth: classic works of fiction, monographs on significant artists, and works of philosophy, history and classics fill two large rooms and the corridors.

I was only there for the first day of the conference itself, which started with a keynote speech by Chris Banks, Director of Library Services at Imperial College London, who spoke inspiringly about the academic library of the future. This was followed by presentations by Steve Williams of Swansea University, and Paul Jeorett of Wrexham Glyndwr University, the latter talking about the rise and fall of international students from different parts of the world, and the potential of the outcome of the Brexit referendum to change the international student cohort figures significantly (it is hard now to remember a time when Brexit seemed just a remote possibility). He highlighted the important work librarians do to help international students.

I was sorry I couldn’t stay at Gregynog longer. The impressive surroundings and significant cultural associations, the fascinating history, the stunning location, and the association with a long-running private press, made this a memorable occasion. I enjoyed meeting the conference attendees and the staff at Gregynog, who were knowledgeable and passionate about Gregynog and its history.

What was most abundant and welcome, although slightly difficult to get used to, was the silence: there were no sirens, no traffic, there were no TVs in the rooms and no lifts, all the noises one usually hears in a typical urban hotel. All I could hear as the sun rose were the birds and the sheep.