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The Pigment Timeline Project



A Colour A Day: Week 18

By Ruth Siddall, on 26 July 2020

A Colour A Day Week 18: 20th-26th July

Jo Volley writes…..

Fluorescent color is seen 75 percent sooner than conventional color! Flourescent color is three times brighter than regular color! Your eyes go back to fluorescent colour for a second look 59 percent of the time! DayGlo promotional material, 1930s

The American Chemical Society designated the development of DayGlo Flourescent Pigments by the Switzer brothers as a National Historic Chemical Landmark in a ceremony in Cleveland, Ohio, on September, 8, 2012.

7 Kremer fluorescent pigments bound in gum arabic.

Red Brick
Golden Yellow
Light Yellow
Magenta Red


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